About Us

Laura R King

With a dynamic career that bridges the worlds of journalism, social media management, and multipurpose research, I have developed a multifaceted skill set centered around communication, community engagement, and customer retention. My journey began in the fast-paced realm of tabloids and B2B magazines, where I honed my writing skills and gained a profound understanding of social media's power in shaping public narratives.

My passion for exploration and continuous learning led me to undertake a working sabbatical in Korea and Norway. This period was not just a break from the conventional but a deep dive into teaching and educational research, further broadening my perspectives and enhancing my adaptability to diverse cultures and environments.

In the last seven years, I have played a pivotal role at Mail Online, where I was entrusted with the vibrant online community's growth and engagement. This experience, coupled with collaborations with renowned entities like Comic Relief, has equipped me with the ability to navigate high-pressure scenarios with ease, ensuring community cohesion and positive engagement even under the most challenging conditions.

These varied experiences have moulded me into a well-rounded professional, adept at creating engaging content, nurturing online communities, and seamlessly adapting to new cultural landscapes. My inherent curiosity and zest for exploration continue to drive me towards embracing new challenges and innovating within my field.

I bring with me a wealth of experience, a track record of success, and a relentless pursuit of excellence. I am passionate about empowering brands to cultivate loyal, engaged communities that not only thrive but also sustain growth and retention through strategic engagement and meaningful interactions.